“As a designer, my goal is to make the user's journey easy, efficient and entertaining.”

I am an Interaction Designer based in San Francisco / Palo Alto, CA and am currently working full time as a Senior Designer for IDEO.

During my ten-year career in interactive media, I have developed multiple talents in Information Architecture, Design, Development, Animation, Audio and 3D. This wide range of experience and skills allows me to meet and understand the needs of the user, client and development team.

Interaction Design makes the most of my skills as a designer and developer. I enjoy the challenge of reconciling user needs, creative vision, business requirements, and technical capabilities. I approach my work with a systematic method – continually refining my library of modular components and templates. The ideal outcome is both simple and inventive. Each project is an opportunity to hone best practices and explore new interaction models.

Some of the clients / projects I have worked for: Got Milk?, MTV, Nike, Sony, eBay, HP, Starbucks, XBOX 360, American Greetings, Clif Bar, and Giant Bicycles.